Evaluate, present and refine solutions Case study…

Question Answered step-by-step Evaluate, present and refine solutions Case study… Evaluate, present and refine solutionsCase study You are newly hired at Target Australia in the marketing department as a marketing specialist. The business is facing a few issues and your task is to select one issue, investigate the reasons and come up with an appropriate solution.It is important to note that the department store, Target Australia is a totally different company from Target USA. Target Australia’s business model is very different. Target Australia has gone through various changes, such asmodernising their stores and digital footprintssimplifying productsreducing stock linesimplementing more home brands.They have also closed poor-performing stores or converted them into Kmart stores. From an innovative approach, they have converted some regional Target stores into Kmart Hub stores known as K-Hub, where consumers can still purchase Target products online and collect them in a Kmart store environment.Part 1 – Evaluate ideasEvaluate ideas against identified factors affecting viability. Use the table below to implement activity.Use the final 3 ideas prioritised in Assessment 1 Part B Activity 1 (the priority ideas on the brainstorming board).a.   Explain each idea.b. Compare ideas with best practice examples of similar products or programs or processes or services.c.   Use a scale from 1 to 5 where 1 is very low (not viable) and 5 is very high (viable). d.  Calculate the total score of each idea. FactorsIdea 1Idea 2:Idea 3: Explain idea 1 hereExplain idea 2 hereExplain idea 3 hereCompare ideas with best practice examples of similar products   Feasibility of implementing the solution – Cost and benefit   Suitability for target audience and for purpose   Commercial potential   Total   Part 2 – Select and present a solutionBased on the viability table from Part A, select a solution1.   Tile and a brief introduction with the purpose of the solution 2.   The problem definition explaining the root causes3.   The objectives and desired outcome4.   The process followed to identify the solution 5.   The solution6.   Its viability7.   The prototype-and test results 8.   The recommended actions9.   The cost and benefits analysis10. The timeline and resources needed to implement  Part 3 – Respond to questions with substantiated answersWhile presenting your idea to stakeholders the questions below were raised. Use the table to respond with substantiated answers:QuestionsAnswersWhat are the issues and requirements to commercialise the concept? What are the practical and operational issues to be considered? Document feedback according to organisational requirementsYou have received the feedback below from the CEO after you presented your solution:”This seems to be a good solution to the problem; to make our decision we need you to further explain the practical and operational issues that determine whether the concept can be implemented, adding details that explain the techniques you used for generating creative ideas and solutions, and for translating them into workable concepts.”  Use the feedback log template below to record the feedback received during the presentation and propose the appropriate actions you need to take. DateSource of feedbackFeedbackAction neededXx/xx/20xxName/title of the person that gave you the feedbackQuestions   asked, or additional details requiredExample: further analyse research, more data to support a claim etc.        Business LEADERSHIP AND MANAGEMENT BSBCRT611 Share QuestionEmailCopy link Comments (0)