Company: ZZ2 Tomato Farm Instructions: Read the ZZ2 Tomato Farm…
Question Company: ZZ2 Tomato Farm Instructions: Read the ZZ2 Tomato Farm… Company: ZZ2 Tomato FarmInstructions: Read the ZZ2 Tomato Farm case study uploaded on Additional resources before you begin with this assignment. You have been appointed as the public relations manager for ZZ2 Tomato Farm. One of your responsibilities is to build and maintain relationships with the farm’s stakeholders. Use the table below to complete the following activities as the beginning of your responsibilities. QUESTION 01: STAKEHOLDER IDENTIFICATION (15)STAKEHOLDER CATEGORY/GROUPSPECIFIC STAKEHOLDERS (Identify specific stakeholders from the case study)INTERNAL/EXTERNAL(Indicate if the stakeholder is internal or external) (15)QUESTION 02: STAKEHOLDER ANALYSIS (20)To understand the stakeholders that you have identified, conduct a stakeholder analysis by completing the table below: SPECIFIC STAKEHOLDER (Use the specific stakeholder identified in question 1)What is the nature of the relationship with this stakeholder?What are the expectations and perceptions of this stakeholder? (20)QUESTION 03: REPUTATION (10)Based on the case study and your analysis of the stakeholders, explain if ZZ2 Tomato Farm has a good or bad reputation in society. Support your explanation with examples from the case study. Your answer must be one paragraph (5 to 7 lines). (10) Arts & Humanities Communications Public Relations Share QuestionEmailCopy link Comments (0)


