The media is a vehicle whereby your organisation can create and nourish relations with its stakeholders. Thus, you should keep the media informed of the organisation’s programmes, projects and activities. In preparing a media release, you should follow the “five Ws and H” approach. In other words, you should answer the questions, When, Where, What, Why, Who and How. Identify and include a brief media release of your choice. Discuss the “five Ws and H” approach in your identified media release.

The media is a vehicle whereby your organisation can create and
nourish relations with its stakeholders. Thus, you should keep the
media informed of the organisation’s programmes, projects and
activities. In preparing a media release, you should follow the “five
Ws and H” approach. In other words, you should answer the questions,
When, Where, What, Why, Who and How.

Identify and include a brief media release of your choice.

Discuss the “five Ws and H” approach in your identified media
release.