Read the information and answer the three questions below please:…

Question Answered step-by-step Read the information and answer the three questions below please:… Read the information and answer the three questions below please: Coast Protein produces protein bars and powders using cricket protein. They recently completed a Kickstarter campaign that raised over $40,000 – 200% over and above the initial goal of $20,000.  They are committed to sustainability, and minimizing the global impact of overproduced food on the environment.  Currently the products are only available in British Columbia (primarily Vancouver).  Now that the very successful Kickstarter campaign has ended, they will need to promote the products to a wider market, and will be looking to secure product placement in major retail outlets.   Coast Protein’s business goal is to expand their target market and have their product available in major cities across Canada by the end of their first year, including Toronto, Montreal, Calgary and Halifax.  They are also interested in finding businesses to partner with for cross promotion, and to find new retailers to carry the products.  Social media will be a major component of that strategy.   Product Background:Image transcription textWhy crickets? Omega 3& 6 Iron Highlynutritious. Magnesium Crickets contain a lotof protein, but Zinc they are al… Show more… Show moreImage transcription textLess water. Compared to cows, chickensand pigs, crickets require significantly lesswater pound for pound becaus… Show more… Show moreImage transcription textCOMPANY PHILOSOPHY 8: MISSIONThe Team We are four youngprofessionals from the W… Show more… Show moreImage transcription textTree Planting Yes, we’re really plantingtrees! We have partnered with a localtree planting company to … Show more… Show moreQUESTIONS: (PLEASE MAKE SURE THE ANSWERS ARE LONG AND WELL WRITTEN) 1- Identify 3 measurable social media objectives that will help them reach their business goals. Explain why you have chosen these objectives.  2- Identify two audiences and describe some of their demographic, psychographic and lifestyle traits.  Explain why you are targeting these groups.  3- Content: Which three platforms would you recommend Coast Protein utilize to best reach their target audiences and why?  Arts & Humanities Communications Marketing MKTG 310 Share QuestionEmailCopy link Comments (0)