ASAP Please!! Pls also use your own words to answer, dont copy from… ASAP Please!! Pls a

ASAP Please!! Pls also use your own words to answer, dont copy from… ASAP Please!! Pls also use your own words to answer, dont copy from other tutors. Will thumb up Chase Sapphire: Creating a Millennial Cult Brand Credit card issuers have three main sources of revenue: cardholder fees, interest paid by consumers on unpaid card balances, and interchange fees. JPMorgan Chase maintains multiple product lines for different customer segments. In this context, JPMorgan Chase’s sales revenues can be increased using one of two key options through multiple product lines: (1) attracting new customers and (2) increasing the usage rate. For option (1): The product/service adoption process can be represented as follows:”Awareness—>      Understanding —>     Attractiveness —>     Availability —>     Purchase Examine each of the adoption steps. Please outline the possible marketing strategies to increase overall sales revenue by managing each adoption step for the JPMorgan Chase product line. (Note: please discuss the company’s marketing strategies from 4P perspectives: including product/branding strategies, price strategies, place strategies, and promotion strategies). For option (2):a. The product/service repurchase process can be represented as follows:Satisfaction—>     Frequency —>     Quantity —> Intent —> Repurchase Examine each repurchase step and analyze the customer segment characteristics for different product lines. Please outline the possible marketing efforts to increase overall sales revenue by managing each repurchase step based on customer segment characteristics. (Note: please discuss the marketing efforts from 4P perspectives: including product/branding strategies, price strategies, place strategies, and promotion strategies). Arts & Humanities Communications Marketing MKT 113 Share QuestionEmailCopy link